Links

Links is the main Short URL workspace. Users create one short link for each destination, campaign, channel, product, offer, or partner source they want to track separately.

Core fields

Name: internal label shown inside the dashboard and reports. Use a clear name such as Spring Sale Email or Restaurant Menu Flyer.
Destination URL: the final URL visitors reach after clicking the short link.
Alias or custom code: optional readable code used in the public URL, for example spring-sale. If left empty, the system can generate one automatically.
Password: optional protection for links that should only be opened by visitors who know the password.
Brand domain: the default app domain or a verified custom domain used to build the public short URL.
UTM preset: saved UTM source, medium, campaign, term, and content values applied to the outgoing destination.
Tracking pixels: supported external marketing pixels attached to the click flow.
Status: active links redirect publicly; paused or archived links should not be used in live campaigns.

Create a short link

Open Short URLs > Links.
Click the create action.
Enter a clear name and destination URL.
Choose a custom alias when the link will be printed or shared publicly.
Select a brand domain if the workspace has verified domains.
Apply a UTM preset and tracking pixels when needed.
Save the link.
Open the public short URL and confirm it redirects to the correct destination.

Good alias examples

spring-sale for seasonal offers.
menu for restaurant menus.
webinar for event registration.
support for help or onboarding links.

Common mistakes

Using aliases that are too long or hard to type.
Sharing a link before testing the final redirect.
Forgetting to apply the correct UTM preset before the campaign starts.
Changing the destination after a campaign is already live without retesting.